[Event] "We chose Shima" campaign starts!

~A new journey in Shima starting from Ago Bay~

Starting Monday, May 2025, 5, Kintetsu Group Holdings Co., Ltd. and Central Japan Railway Company have teamed up with Shima City, Mie Prefecture to launch the "We Made It Shima" campaign.
In order to allow many people, mainly from the Tokyo metropolitan area, to experience the charms of Shima, special tourist plans have been prepared with themes of nature, food, culture, and relaxation.

Avaibility periodFebruary 2025, 5 (Monday) to March 26, 2025 (Friday)

5 Things to Do in Shima and Ago Bay

Part 1 A cruise to enjoy Ago Bay

Ago Bay is perfect for a leisurely cruise with its calm waves. The intricate coastline and the graceful scenery of 60 islands, large and small, make for an exceptional view from the sea.

NEMU RESORT
[Enjoy Ago Bay from the sea♪] Ago Bay Day Cruise

Your boat trip begins at Kashikojima Port. This plan allows you to board a marine taxi from Kashikojima Port, then change boats to enjoy a day cruise. Take a leisurely cruise around the beautiful coastline of Ago Bay. Your captain, who knows the ocean inside and out, will guide you as you weave between the intricate islands and aquaculture rafts. This is the only plan that can be applied for even if you are not a guest at NEMU RESORT!

Shima Marine Leisure
[EX application only: "Shinkansen x Shimakaze collaboration clear boarding commemorative certificate included"] Kashikojima Espana Cruise boarding ticket

You can enjoy an elegant cruise on the beautiful and calm Ago Bay. By applying through EX Service, you will receive a "Shinkansen x Shimakaze Collaboration Boarding Commemorative Certificate" set!

Part 2: Relax and unwind while enjoying the spectacular view of Ago Bay

Spending time gazing at the floating islands, pearl rafts, green forests, and beautiful scenery is an experience you can only have here! Enjoy Ise-Shima cuisine, ocean view hot springs, and more for a blissful time.

Miyako Resort Shima Bayside Terrace
[Enjoy the view] Ronnefeldt tea + grilled banana and brioche French toast special plate


This plan allows you to enjoy grilled banana and brioche French toast along with tea from the long-established German manufacturer Ronnefeldt. Enjoy a special moment surrounded by exotic architecture and the beautiful Ago Bay.

Kashikojima Hojoen
[EX Service Members Only Price] Enjoy a spectacular view of Ago Bay! Day trip hot spring bathing plan


Exclusive price for EX service members! Ise-Shima Onsen's "Asanagi no Yu" and "Yunagi no Yu" are "high-quality hot springs" that will leave your skin feeling smooth as you soak. Relax and unwind from your travels while watching the spectacular view of Ago Bay change with the hour.

Seafood Bar Sazanami Shokudo
[EX service member price & free soft drink] Enjoy a delicious meal on the sea in Ago Bay! Choose from 3 types of seafood bowls


A soft drink is included when you apply for the EX service! This floating restaurant on the sea is possible only in the calm Ago Bay. Choose your seafood bowl to suit your mood that day and enjoy it with your favorite drink and the sea breeze.

Part 3 Lunch provided by a real female diver

Ago Bay is blessed with an abundance of seafood. Listen to the sound of the waves and munch on freshly caught seafood. Enjoy a special dining experience that will give you the power of the female divers who live in Ise-Shima!

Ama's Garden
[Includes a local beer!] Ama-san course packed with local ingredients

Exclusive course for EX service members! If you want to enjoy ama cuisine made by active ama divers, this is the place for you. You can enjoy "local" ingredients along with "local beer"!

Part 4 Limited time only! Conveniently travel around Ago Bay on a sightseeing cruise

Cruise ships allow you to travel the shortest distances on the ocean, eliminating the need to make detours by car on land and allowing you to travel smoothly to your destination hotel and surrounding tourist attractions.

Mie traffic
[EX application only: "Shinkansen x Shimakaze collaboration clear boarding commemorative certificate" included] AGO BAY BLUE PASS - Ago Bay round trip cruise -


You can board the cruise once for both the morning and afternoon trips for a flat rate regardless of the boarding section. If you apply through EX Service, you will receive a "Shinkansen x Shimakaze Collaboration Boarding Commemorative Certificate"!

Part 5: Great deals for Kanto residents! The Ise-Shima Free Pass is cheap and highly recommended

If you use the Shinkansen with the EX, you can get a great deal to Kashikojima Station! The package includes a Kintetsu train ticket, a direct bus ticket to Ise Shrine, and a rental car discount, so be sure to stop by Ise Shrine and Ise.

Kinki Nippon Railway
Kintetsu Ise-Shima Free Pass (EX only) Free Pass

A great deal only available to EX Service members! A great deal that includes a round-trip ticket and limited express ticket (exchange ticket) from Kintetsu Nagoya to the Ise-Shima free zone, and a ticket and limited express ticket (exchange ticket) for the Ise-Shima free zone. You can enjoy the Ise-Shima area for 3 days.

We also have other photogenic and activity plans for you to enjoy Ago Bay!

Enjoy Ago Bay, which has been selected as one of Japan's top 100 sunset spots, with its complex coastline weaving beautiful scenery! Enjoy the panoramic view from the observation deck, stroll through the Mediterranean townscape, and go fishing in the calm bay. There are plenty of photo spots everywhere that are sure to make your photos stand out.

Shima Mediterranean Village
[Includes a 500 yen coupon that can be used within the village] Enter Shima Mediterranean Village

The quaint white townscape, reminiscent of a Mediterranean resort, is picturesque no matter where you look. Please use 500 yen that can be used within the village to enjoy activities and meals.

Yokoyama Observatory Yokoyama Sky Cafe Terrace Mirador Shima
[Beautiful view of Ago Bay x Photogenic drink] Drink ticket to choose from on the day (Tenkuu Tropical Soda or Vinegar Drink)

Exclusive price for EX service members! We offer photogenic drinks at Yokoyama Sky Cafe Terrace Mirador Shima, located inside Yokoyama Observatory. Enjoy a teatime experience that can only be experienced on the road, while taking in the magnificent scenery of Ise-Shima National Park and the beautiful views of Ago Bay.

Shima nature school
[Rental shoes included] Beginners are welcome! Ago Bay Sea Kayaking (1.5 hour course)

If you apply through EX Service, rental shoes are included! This is a course for beginners who want to casually experience kayaking, and anyone can enjoy it, including families with children, seniors, and couples.

Kashikojima Fishing Park Kaiyuen
[Includes transportation to Kashikojima Port] Includes a barbecue on the sea and 2 hours of fishing rod rental

Exclusive price for EX Service members! Enjoy Ago Bay to the fullest with a boat pick-up at Kashikojima Port, a fishing experience, and a barbecue! Why not try a fishing pond experience that you can enjoy empty-handed?

Flyer/PDF

Useful links

Enjoy Shima